Theatre de L'Opera -
VINTAGE FRENCH POSTER - GICLÉE PRINT
This vintage French poster is an example of "Affiche
advertising Theatre de
L'Opera. The poster artist is Jules Chéret,
published in 1899.
Dimensions: 17" x 24"
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Repositionable Peel & Stick Fabric*
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*Peel & Stick: Repositionable
self-adhesive fabric that resists water, wrinkles and tears.
Can be repositioned with ease without damaging walls. No
need for screws, tape or push-pins, simply peel and stick.
Artists in the late 1800s found
opportunities to present their work to the masses through advertising art
that began to appear as billboards and posters, plastering the streets of
Paris. “Affiche Artistique” was the term that the French used to describe a
poster that contained artistic expression. The art was so impressive
to the public, people began to collect the posters as soon as they went up,
which is why they are so scarce today. Artists such as Henri
Toulouse-Lautrec, Alphonse Mucha, Jules Chéret, Théophile-Alexandre
Steinlen, Pierre Bonnard and Eugène Grasset contributed to the creative body
of work that became what some called “a free museum for the masses”.
The craze for collecting these examples of modern art was even given the
name, "affichomanie", meaning “artistic poster mania”. Collectors today pay
hundreds, if not thousands for original prints of these rare posters.
We offer these exceptional vintage poster reproductions in
the highest possible print quality. Superior to most reproductions
currently available on the market, our gallery quality prints are suitable
for display in an art gallery or museum. We begin with an ultra high
resolution scan of the original artifact which we leave untouched, leaving
intact the slightly distressed vintage character desirable in a collectible
piece of this era. Our state of the art, giclée reproduction process
uses the latest technology: microscopic droplets of ink that render such a
high resolution, that every minute detail of the original is intact.
Every pen line and brush stroke is visible. Even very faint pencil
lines are also visible due to the incredibly high quality of the
reproduction process. Our 8 color, archival quality inks and giclée
printing process provide the most accurate color reproduction & are proven
to last over a hundred years. Posters are available printed on museum
quality archival paper or on repositionable media that allow you to plaster
your walls with the “Affiche Artistique”, just as they were originally
intended to be displayed.
About the artist:
by many the “Father of the Modern Poster”, Jules Chéret was an example of a
self-made success, creating more than one thousand posters and publishing
the work of many others.
Born in Paris, Jules was apprenticed
to a lithographer at the age of thirteen. Following his three year
apprenticeship in Paris, Jules took an art course at the École Nationale de
Dessin. In 1859, Chéret traveled to London, where he trained in
lithography until 1866, when he returned to Paris and began creating vividly
colored poster ads for theaters and cabarets.
Jules Chéret was called “the father
of the women’s liberation” because of the women he featured in his art.
depicted the women as free-spirited and self confident, often clad in
low-cut gowns and clearly unashamed of smoking or drinking in public.
His art proclaimed a new and more open atmosphere in Paris. These
liberated women were to become known as “Cherettes” and it was said that “It
is difficult to conceive of Paris without its Cherettes.”.
Jules Chéret died in retirement in
Nice in 1932 at the age of ninety-six, having been awarded the Légion
d’honneur in 1890 for his outstanding contributions to the graphic arts.
Today, the work of Jules Chéret is widely sought after by collectors.